Very, very good (20 December 2017)
I rarely review, since I seem to be very fussy about vape flavors. I'm extremely sensitive to any kind of chemical aftertaste or unnatural flavor (there are whole ranges of liquid I can't vape just because of the sweetener they use). When I started vaping (a year ago), I've had a hard time finding anything at all I could actually vape (in my estimation, I donated/binned more bottles of liquid than I actually finished, almost all from premium brands, with very good reviews). This liquid was the first I could really enjoy ;)
It's sweet, but doesn't taste of sweetener; no aftertastes of any kind. Just lemon and pastry (both very clean and accurate). This is a very well-balanced juice, and it never grows boring because you keep tasting both the lemon and the pastry. Goes well with all kinds of drinks too! (not coffee, alas)
For 70%VG, it's quite a thin liquid, so wicks well. Flavor stays consistent even at lower wattages (I mostly vaped this at 15-20W).
The lemon flavor can be a bit harsh when the juice is really fresh, as it steeps the cake becomes more dominant. Highly recommended!