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By Dom
It really does taste of jam sponge. I found the flavour wasn't to my taste. Nice for a few puffs but a bit sickly for constant use.
By VapeAlot from London
The eliquid smells strongly of jam when you first open the bottle. Thankfully, that's as far as the flavour of strawberry jam goes. It's a very sweet strawberry, and I kept getting a hint of a peppery aftertaste. Not as creamy as I would like, but a nice vape to try if you're into trying new flavours.
By Lyn from Highlands
This is a good E liquid, the flavour is suitable for an all day vape, not too sweet. Unfortunately for some reason every other bottle seems to be a nightmare to open. My husband usually resorts to using a penknife to cut the lid off.
By Ade from Wombourne
Tastes like a strong strawberry jam Roly Poly. Too sweet though for an all day vape and can get sickly. Ok as an occasional vape. Otherwise ok.